Website Trust & Conversion Audit
Website Trust & Conversion Audit

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Welcome. This app helps marketing consultants and agencies evaluate a local business website, combine automated technical evidence with professional judgment, and turn the findings into a clear client-ready action plan.

What this app does for you

Find costly website frictionReview clarity, calls to action, trust, content, mobile usability, and lead follow-up readiness.
Collect technical evidence fasterUse the optional Quick Scan to bring PageSpeed and Lighthouse findings into the audit.
Prioritize what mattersWeighted scoring separates urgent conversion problems from improvements that can wait.
Create a client-ready reportGenerate recommendations, a 30-day action plan, and relevant services without rebuilding the report by hand.

How to use it

Add the client and website detailsThese details automatically carry into the final report.
Run the optional Quick Website ScanThe scan gathers objective technical evidence and suggests ratings. You remain in control of the final decision.
Review each audit categoryWork through one section at a time. Only the active section is displayed, and you can move with the sidebar or Continue button.
Review and confirm the findingsCatch unanswered questions and verify any ratings suggested by the scan.
Print or save the client report as a PDFUse the finished report to present findings and transition into recommended services.
Saving your work: The app auto-saves progress in this browser. Click Save Audit whenever you want a portable audit file. Supported browsers will open a Save As window so you can choose the location. You can reopen that file later with Open Audit.